Tuesday, October 27, 2020

Salto emerges from stealth with $27M and unveils solution to transform business app configuration

TEL AVIV, Israel, Oct. 27, 2020 /PRNewswire/ -- Salto today emerged from stealth, launching its SaaS solution for business application configuration and announcing $27 million in Series A funding led by Bessemer Venture Partners, Lightspeed Venture Partners and Salesforce Ventures.

Modern companies rely on an increasing number of business applications and services to support their operations, using Customer Relationship Management (CRM), Marketing Automation, HR and Finance platforms such as Salesforce, HubSpot, Marketo and NetSuite. Keeping these business applications' configurations aligned with the company's rapidly evolving business needs is inherently tied to the success of the modern company. But doing so is difficult, and current processes are labor intensive, time consuming, prone to error and highly inefficient. Business operation (BizOps) teams tasked with configuring and managing these services need a robust toolbox, automated procedures and enhanced methodologies to help the company scale and prosper.

This is the challenge veteran Israeli entrepreneurs Rami Tamir, Benny Schnaider and Gil Hoffer decided to tackle with Salto. After their success with previous companies - Pentacom (acquired by Cisco), Qumranet (acquired by Red Hat) and Ravello Systems (acquired by Oracle) - they founded Salto to fundamentally change the way companies configure and manage their business applications.

"We realized the challenges BizOps teams face are very similar to the problems encountered by software and DevOps engineers on a daily basis," said Salto co-founder and CEO Rami Tamir. "So we adapted software development fundamentals and best practices to the BizOps field. There's no need to reinvent the wheel; the same techniques used to make high-quality software can also be applied to keeping control over business applications."

Salto has offered an open source project since early 2020 with an enterprise solution being released today. Essentially, Salto automatically extracts the configuration elements of different business applications (e.g. fields, flows or processes) and translates them to a new declarative language called NaCl ("Not Another Configuration Language"). Using NaCl with Git, the applications' configurations can be collaboratively edited and deployed back to the live business apps, or to a staging environment for testing. "Defining a company's business logic as code can make a fundamental change in the way business applications are delivered," said Tamir. "We like to think about it as 'company-as-code', much in the same way as 'infrastructure-as-code' transformed the way we manage data centers."   

With Salto, the different configuration elements are searchable, and major changes can be properly planned, monitored and synchronized across the many business applications a company uses. Configuration changes to multiple business applications can be easily tested, tracked or even rolled back if needed.

While launching its richly-featured enterprise SaaS offering today, an open source version of Salto is also available, staying true to the spirit of modern software development. "We envision an open ecosystem that doesn't lock users into using Salto alone. Similar to other open source software projects, we foresee a thriving community of members adding their own integrations, solutions and reusable code to share with the community," said Tamir.

"Business agility is more important than ever today, and the alignment of external business services to real business needs is increasing in strategic importance," said Alex Kayyal, Partner and Head of International at Salesforce Ventures. "BizOps teams are becoming more and more crucial to the success of companies. With Salto they are empowered to meet the tasks they are charged with, equipped with modernized methodologies and a greatly enhanced toolbox."

Media Contact
Lazer Cohen
[email protected]
+1 347-7538256


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